Búsqueda de ARTÍCULOS DEL AUTOR: kumar v

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  • Transformative Marketing
    Transformative Marketing
    Kumar, V / Kotler, Philip
    This book gives an indispensable guide to navigating the shift in customer behavior and discovers how to rally their resources, cultivate capabilities, and forge strategies that harness cutting-edge technologies. In today's tech-centric world, customers crave lightning-fast digital experiences and demand instant solutions. In response, firms are changing the way they do busines...

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